Celebrating 23 years of helping our clients grow their businesses

THE CAVENDISH LONDON hotel is holding a free hog roast on Sat 4th September to celebrate the Jermyn Street party.

“The Art of Being British” is the first street party to be held by the Crown Estate and the Jermyn Street Association – they have teamed to celebrate the area’s quintessentially British traditions.

Home to London’s most historic shirtmakers, bootmakers and quaint foodstores, Jermyn Street has always retained flair and elegance.

And it’s the perfect place for you to experience “Britishness” in every sense.

Beau Brummell set the elegant style of Jermyn Street that's lived on since the 18th century

• Beau Brummell was the 18th century “dandy” – an elegant English gentleman – who would strut down Jermyn Street and parade his shirts, boots and suits for all to admire
• Exquisite London food emporiums Fortnum & Mason and Paxton & Whitfield have also catered for classic British tastes since the 18th century
• The Cavendish London was made famous in 1902 when it was taken over by the celebrity “Queen of Cooks” of her time, Rosa Lewis. She served up classic British menus to royal and high-powered guests including Sir Winston Churchill’s family, Edward VII and wealthy trade merchants

About The Art of Being British street party

Time: 12pm-5pm
Where? Jermyn St, behind Fortnum & Mason’s in Piccadilly
Food at The Cavendish London hotel: Hog roast outside [free]; afternoon tea and summer menu inside at Petrichor.

Facebook.com/The-Cavendish-London
Twitter: @cavendish_hotel

Jermyn Street will be traffic-free and open to the public, so you can stroll around enjoying exquisite British cheeses by Paxton & Whitfield, a tea-tasting session with world-renowned experts from Fortnum & Mason, and live music performed by the Royal Academy of Music.

Jermyn Street will also host a catwalk, where many of the local clothing stores will showcase their sense of style and craftsmanship.

There will be a puppet show and an area dedicated to the art of storytelling, a sports car display and a fantastic selection of cafés, bars and restaurants. These include Franco’s, Getti, Green’s, Quaglino’s, and of course, Petrichor at The Cavendish London, where you can indulge yourself in our summer menus or a traditional afternoon tea with a modern twist in a great atmosphere.

The Cavendish London is on Facebook or Twitter and will run regular updates of The Art of Being British party.

Or, book a room and experience the quintessentially British treatment at The Cavendish London! www.thecavendishlondon.com
Call +44 (0)20 7930 2111 for reservations or for more information

More info and map

Notes to editors:
The hotel was named The Cavendish in 1836 and the lease was taken over in 1902 by celebrity chef of her time Rosa Lewis. It is rumoured Edward VII helped her with the initial £5,000 investment.

Rosa was renowned in London and Paris for her exemplary hospitality and quality British food, and this lives on at the award-winning 4-star hotel today.

An independent 230-bedroom hotel, The Cavendish London has a contemporary British style and is within a few minutes’ walk of the UK’s top tourist attractions such as Big Ben, Piccadilly Circus and Buckingham Palace.

The popular tourist and London business hotel is also close to designer shopping in Mayfair and the West End.
•    Gold awarded by Green Tourism London for sustainability
•    Holds an AA rosette for its modern British restaurant Petrichor
•    Gold winner of Visit London 2009 for Outstanding Service
•    91% rating on TripAdvisor.com

The Cavendish London’s vision:
To be the best four-star hotel in central London with special people creating special experiences.

The hotel exceeds guests’ expectations, creating memorable experiences day in and day out – The Cavendish London is in TripAdvisor’s top 50 list of 1,058 London hotel reviews.

More information on the party: http://www.jermynstreet.net/jermynstreet/news

Facebook.com/The-Cavendish-London
Twitter: @cavendish_hotel

WILLIAM MURRAY COMMUNICATIONS has been appointed by the Foodservice Consultants Society International (FCSI) UK & Ireland to handle its PR and communications.

The marketing and communications specialists will raise awareness of the FCSI in the hospitality industry and communicate the benefits and value the society can add to businesses.

“Part of a worldwide group of foodservice consultants, our members hold a wealth of expert foodservice information, solutions and advice,” says Jonathan Doughty, FCSI UK & Ireland chairman.

“We have the knowledge to solve challenges with innovative, commercial and sustainable solutions and we can help with everything from foodservice strategy and kitchen design to hygiene and contract tendering.

“William Murray Communications has been tasked to raise the profile of the society, demonstrating how we help our members and the wider sector.”

Anita Woods, managing director at William Murray Communications, adds: “The FCSI is passionate about sharing their knowledge. At a time when businesses are having to work smarter to stay ahead of the competition, we are excited to be working with the FCSI. Their know-how and expertise, if communicated and shared, will have a huge impact on the industry.”

For more information on the FCSI and how it can add value to your business, call 01483 761122, or for media information contact Fiona Hamilton or Charlotte Davies at William Murray Communications on 0208 256 1360.

Press Information
For media enquiries please contact:
Fiona Hamilton / Charlotte Davies
William Murray Communications
020 8256 1360
fiona@williammurray.co.uk / charlotte@williammurray.co.uk

London, Aug 2, 2010:

THE CAVENDISH LONDON has invested in social media network training for its hotel staff with the help of William Murray Communications.

The Piccadilly hotel was made famous in 1902 when it was taken over by Rosa Lewis – the chef for Winston Churchill’s family. It has now embraced Facebook, Twitter and LinkedIn to create communities around its historic brand. It will also use social media to drive direct room bookings online.

The Cavendish London, located opposite Fortnum & Mason on Jermyn Street, called in William Murray to help it engage more effectively with customers, to create more online buzz for the brand and increase traffic to www.thecavendishlondon.com.

William Murray, an award-winning communications agency for food, drink and hospitality, is to implement a three-step social media strategy, which includes a social media workshop to guide staff through online tools, social media etiquette and effective content writing.

The London-based agency, founded 23 years ago, will take over traditional PR and communications for The Cavendish London with immediate effect.

Notes to editors:
The hotel was named The Cavendish in 1836 and the lease was taken over in 1902 by celebrity chef of her time Rosa Lewis. It is rumoured Edward VII helped her with the initial £5,000 investment.

Rosa was renowned in London and Paris for her exemplary hospitality and quality British food, and this lives on at the award-winning 4-star hotel today.

An independent 230-bedroom hotel, The Cavendish London has a contemporary British style and is within a few minutes’ walk of the UK’s top tourist attractions, such as Big Ben, Piccadilly Circus and Buckingham Palace.

The popular tourist and London business hotel is also close to designer shopping in Mayfair and the West End.
• Gold awarded by Green Tourism London for sustainability
• Holds an AA rosette for its modern British restaurant Petrichor
• Gold winner of Visit London 2009 for Outstanding Service
• 91% rating on TripAdvisor.com

The Cavendish London’s vision:
To be the best four-star hotel in central London with special people creating special experiences.

The hotel exceeds guests’ expectations, creating memorable experiences day in and day out – The Cavendish London is in TripAdvisor’s top 50 list of 1,058 London hotel reviews.

Facebook link: http://bit.ly/d17R20
Twitter: @cavendish_hotel

IF YOU’RE not a sponsor of 2012 then mind how you market your products at the Games

The London 2012 Organising Committee has warned UK companies, who are not sponsors of the London Olympics, that associating their brands with the Games could result in court action.

Firms cashing in with marketing jargon related to the London Olympics or Paralympics – in ads and press releases – also face paying out hefty compensation for breaching the rules. (more…)

Champagne corks were popping in the William Murray office last week when Clare showed us all just how brilliant she is by passing her Chartered Institute of Marketing Professional Diploma in Marketing. We are delighted at Clare’s news, as she has worked exceptionally hard since she started the course in August 2008.

Clare has covered modules in Marketing Planning, Marketing Research and Information, Marketing Communications and Marketing Management in Practice. With Clare’s already excellent reputation, we cannot help but think this is only going to enhance what she already brings to the William Murray table! Well done Clare!

The William Murray girls headed to Clapham on Friday evening to say a fond farewell to the lovely Lauren, who is heading back to her native Australia at the end of the month.  It is fair to say there were a few sore heads come Saturday morning as we made the most of the fabulous 2 for 1 cocktail’s on offer at Rinky Dinks!

The William Murray team have become regulars at Malcolm John’s Le Cassoulet and Fish and Grill restaurants as both are a stone’s throw from our offices.  So imagine our delight at finding out that another Malcolm John restaurant will be opening a short distance away in Sutton.  The new classic French bistro menu restaurant Brasserie Vacherin Malcolm John will open at the beginning of December, with 80-seats plus an additional 40 in the garden.

After the Londonpaper folded last month The London Lite thought it was competitor free in the free newspaper evening market. But now they face stiff competition from the London Evening Standard, who from today (12 October) are going free. Time will only tell if the London Evening Standard will be a huge success or if it will follow the same path of demise as the London Paper.

The six day celebration of great food and great restaurants in the capital has started – the London Restaurant festival runs from the 8 – 13 October 2009. During the six day festivities there will be a food lecture by Simon Schama at King’s Place, Eat Film will be showing food movies such as the new Julie & Julia and best of all you will get to eat some of the dishes you see in the movie. Also a large number of restaurants are participating in the event by serving special festival menus and on the final night there is an awards ceremony at the new restaurant Pizza East in Shoreditch.  Check out www.visitlondon.com for more details.

A limited number of tickets are still available for the Hospitality Sparkle ball being held at Lancaster London on 14th October.

HA’s annual event will this year will include salsa dancing with the dance company that wowed nine million viewers on Strictly Come Dancing, so buy some tickets and put your dancing shoes on for one of the  most anticipated events on the industry’s calendar.

Visit the HA website for more information.